POP grew out of my love of working with photographers and helping them to tell their story. The consulting business has grown out of my talent for marketing and my love for getting photographer’s stories in front of the right people so they can spend their time shooting instead of marketing.

I provide photographers with customized a la carte or ongoing marketing support tailored to your needs. I bring 10 years of experience managing marketing programs and supporting national sales teams for some of the top special-interest web and print brands to providing photographers with highly strategic, creative and professional promotional and support services.


Marketing strategy: identify your goals and develop a comprehensive marketing plan including mass and targeted programs
List Building, Refinement and Maintenance
E and Print Promo Design, Production and Delivery
Sourcebook listings from negotiation, initial setup and maintenance
Highly Targeted Promotions from Strategy and Concept through List Building, Production and Mailing
Website and Newsletter Development
Contact Database Building (Salesforce, et al.)
Production Assistance
Sourcing and management of special project vendors including graphic designers, web designers, web programmers, SEO and social media consultants.

Please contact me at alison(at)alisonmccreery(dot)com with questions or to set up a consultation.

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